Branding - Athletics Logos and Wordmarks

Clearspace VisualThe NIC Athletics Department is represented by a spirit mark and a spirit icon. These graphics are for use by the Athletics Department and other entities for publications, websites, retail merchandise, uniforms, and related communications that are specifically designed to promote NIC spirit.


For the logo to have maximum impact in a visual area, it needs "room to breathe." Minimum clearspace should equal the width of the "N" in the word "North."

File Types

Image files are available in both EPS (.eps) and JPEG (.jpg) formats. EPS is the recommended file type as it provides greater flexibility when scaling and has the most accurate color when printing. JPEGs are recommended for websites and when applications do not accept EPS files.


  • Images in the file type JPEG (.jpg) must only be decreased in size. Increasing their size will cause pixelization (jagged edges or blocks within the image). If you need a larger image than those provided, contact College Relations.
  • When resizing an image, always "lock aspect ratio" (Microsoft) or "constrain proportions" (Adobe) so that width and height ratios remain the same. Altering these ratios will distort the image.
  • The colors and clearspace of each image are set and fixed in each file. Do not change, remove, or add colors, and do not reduce the clearspace around each image.

The NIC Communications and Marketing Office oversees the graphic identity and branding for North Idaho College. The guidelines posted here are intended to help outline appropriate use of the college’s identity and branding elements. However all use of college logos and branded materials must be authorized and approved by the NIC Communications and Marketing Office.

If you have questions, please contact Chris Pfeiffer at

Thumbnail File Name 72 DPI GIF 300 DPI JPG EPS
Best for computer monitor viewing. Best combination of computer monitor and printing (e.g. PowerPoint). Best for printing.
Windows Emblem Right-click Save Target As...  /  Apple Emblem Save To Disk
Cardinal Logo spiritMark .gif .jpg .eps
Cardinal Logo spiritMarkReverse .gif .jpg .eps
Cardinal Logo spiritMarkText .gif .jpg .eps
Cardinal Logo spiritMarkTextReverse .gif .jpg .eps
Cardinal Logo spiritMarkTextStacked .gif .jpg .eps
Cardinal Logo spiritMarkTextStackedReverse .gif .jpg .eps
Cardinal Logo spiritIcon
For Athletics Use Only
.gif .jpg .eps
Cardinal Logo spiritIconReverse
For Athletics Use Only
.gif .jpg .eps
Cardinal Logo spiritIconText
For Athletics Use Only
.gif .jpg .eps
Cardinal Logo spiritIconTextReverse
For Athletics Use Only
.gif .jpg .eps